To cultivate the international first-class "PEAK" international business management talents for digital economy, that is the compound talents with Practice, Envision, Analysis and Keenness.
●First Class Disciplines:
SBA has business administration doctoral program and postdoctoral station, ranking 26th in China (in 2020);
●First Class Teachers:
SBA has 28 teachers, including 10 professors and 10 associate professors, all of whom have doctoral degrees and overseas study experience;
●First Class Courses:
Organizational Behavior, Human Resource Management and other courses are the model courses for international students from the Ministry of Education;
●First Class Practice:
"Business Operation and Simulation" is the first university in China to adopt the Finnish cesim system; "case elite competition" focuses on the integration of practical ability; it has a number of excellent enterprise practice bases; it is the first university in China to adopt the CESIM system of Finland;
●First Class Activities:
Brand International Volunteer Activities—"Silk Road and Love Bridge" won the Ministry of Culture and Tourism "first prize" (2020)
The Business School of Zhejiang Gongshang University launched Master’s programs in Management in 1990, Doctorate programs in Management in 2003, postdoctoral research station on Business Administration in 2009, and Doctoral programs in Business Administration in 2011. It became a leading school with key programs in Business Administration in Zhejiang Province, and partnered with the Business School of Renmin University of China in 2017. The School had three majors selected as the National First-class Programs Development Plan in 2019, namely Business Administration, Marketing, and Accounting.
School Goals and Advantages
The School aims to fulfill the goals such as taking root in Zhejiang’s business practice, helping the private economy, contributing to management wisdom, and cultivating business elites. It has formed five academic, namely Organizational Behavior and Leadership, Strategy and Corporate Governance, Marketing, Information System, Accounting, and Tourism Management. In the past five years, the School has undertaken eight national-level key projects, 56 national scientific-research projects, and more than 130 provincial and ministerial projects, with total funding of 30 million RMB. Its faculty members have published dozens of papers in UTD24 Journals, FT50 Journal as well as 300 papers listed in the Chinese Social Sciences Citation Index (CSSCI). The School has made great teaching achievements eight times, such as 2nd place in the National Teaching Competition and 1st place in the Teaching Achievement Competition in Zhejiang Province.
The School has contributed significantly to the private economy by providing students with a strong foundation in business. Its participation in think tasks has gained national attention, attracting more than 100 positive comments in the past five years from PM Keqiang Li (Premier of State Council of the PRC), and other national and provincial leaders. To strengthen the integration of industry and research, the School has participated in the formulation of more than 10 national and provincial industry standards, and has directly served more than 100 enterprises through management consulting.
The School has developed 26 cases list in China Management Case-Sharing Center (CMCC), ranking 9th in universities nationwide. It has hosted more than 20 major academic conferences, including the “Forum On Case-Based And Qualitative Research In Business Administration In China.” To promote the publication of high-level research on management, the School has also sponsored a CSSCI source journal, Journal of Business Economics (Chinese).
The president of International Society for industrial and Organizational Psychology (SIOP) is appointed as SBA Overseas Dean; Wang Chongming, senior professor of liberal arts of Zhejiang University, as SBA Honorary Dean, and Mao Jiye, Dean of Business School of Renmin University of China, as Discipline Development Consultant. Yang Haibin, Li Wei'an, Wang Yonggui, Gao Chuang, Hua Zhongsheng, Liu Jun, Shi Junqi and other well-known scholars are employed as part-time professors or graduate tutors to jointly promote the development of the discipline. Published a series of high-level academic achievements in JOM, Jap, I & M and other international well-known journals. We have established cooperation and exchange relations with dozens of world-famous universities such as the University of Florida and the University of Toronto.
Comprehensive Chinese, Business Chinese, Outline of China, and Advanced Application of Office Software.
Principles of Management, Economics, Accounting, Financial Management, and Marketing.
Organizational Behavior, Human Resource Management, International Market Analysis, Strategic Management, International Marketing, Business Simulation.
International Business Etiquette, Business Negotiation, E-commerce, Brand and Image Strategies, Project Management, International Settlement, International Finance, International Investment, Customer Relationship Management, Cross-cultural Communication, Network Marketing, Outsourcing Management, Chinese Culture and Business Etiquette, Corporate Governance in China , Chinese Consumer Behavior.
●Main Social Practicum:
Social Practicum includes enterprise visits and surveys, reports or theses based on such surveys,Case analysis, professional training, and a graduation thesis.
●Length of Curriculum:
The length of curriculum is normally four years with a minimum of three years and a maximum of six years.
●Degree for Graduates:
Any qualified student will be granted a Bachelor Degree of Management in International Business.
More information about Zhejiang Gongshang University (ZJSU)- Scholarships and costs
Yanghua Jin, Ph.D., Professor and Doctoral Supervisor, Vice president of Zhejiang Gongshang University, Dean of School of Business Administration, Dean of Institute of Organizational Behavior and Entrepreneurship Management, Director of Zhejiang Development Research Center Innovation and Entrepreneurship Research Center of "Zhejiang Youth" of Zhejiang Federation of Social Sciences, Vice president of Zhejiang Behavioral Science Association. Research Direction is Organizational Behavior and Human Resource Management.
Rongjian Yu, Ph.D., Professor and Doctoral Supervisor, Vice Dean of School of Business Administration, Director of Global Value Chain Research Center and Head of International Business. Social Science Scholar of "Zhejiang Youth" in Zhejiang Province. Research Direction is Global Innovation Value Chain Innovation.
Yuan Sun, Ph.D., Professor and Doctoral Supervisor, Vice Dean of School of Business Administration, Director of Research Center for Enterprise Number Intelligence and Business Analysis, Executive Director of China Society for Information Economy, Director of China Information Systems Association (CNAIS), and one of the first batch of top-notch young talents of "ten thousand talents plan" in Zhejiang Province, is engaged in the research of Enterprise Number Intelligence Development.
Di Xiao, Doctor, Professor, Master Supervisor. Director of the Department of International Business Management, the third level training personnel of the "New Century 151 Talent Project" in Zhejiang Province, and has been funded by the "Zhejiang Young Social Science Scholars" action plan. Research Direction is Supply Chain and Operation Management.
How to apply
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This enrollment guide is explained by the Admissions Office, College of International Education, Zhejiang Gongshang University. The English version of these Guidelines is provided for reference and as a general guide ONLY. In case of any discrepancy between the English and Chinese versions, the Chinese version shall prevail
The Admission Office, College of International Education, Zhejiang Gongshang University is the only institution in charge of admissions. Please be aware of fraudulent information.
Address: Office 517, Admission Office, College of International Education, Zhejiang Gongshang University (Xiasha Campus )